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ILoveVelvet brings retail platform to the U.S.

July 7, 2010

Technology firm ILoveVelvet has announced in a press release that it is introducing its suite of solutions to the United States retail market.

ILoveVelvet's technology, The Velvet Suite, includes both hardware and software components. Compatible with Apple iPhones, iPads and iPods for in-store mobility, the Velvet D-Holster is a cradle that allows retailers to scan bar codes and provide smart card and magnetic swipe readers for customer payment and loyalty cards. It also offers a contactless processor.

ILoveVelvet's software, The Velvet Store, enables retailers to create a branded, enhanced in-store experience for customers, according to the company. With The Velvet Store, customers are offered a personalized, end-to-end encounter via information at the salesperson's fingertips. Retailers can offer "concierge shopping" to every customer, providing targeted promotions and recommendations based on past purchases.

Additionally, retailers can access their entire catalog on the device, showing the customer items that may be of interest, as well as accessing details and sales pitches for each product. As a training tool, the software includes the ability to create quizzes for new inventory, ensuring that sales representatives are educated on all products.

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