May 9, 2012
Ingenico, a provider of payment solutions, and Saygent, a company specializing in mobile voice feedback, are partnering to give merchants on Ingenico's new Mobile Retail Platform (iMRP) Saygent’s solution to deliver timely customer feedback. Immediately after making a purchase customers are asked their thoughts on their shopping experience to better gauge their true feelings in the moments after completing their transaction via Saygent's on-the-go voice feedback solution.
Talking to customers is the only way to keep them happy, according to Saygent's Evy Wilkins, who recently spoke with Retail Customer Experience at the RAMP conference in Chicago.
Watch it below: