May 23, 2013
First they invited customers to come in the store and ship their pants. Now Kmart is letting customers know that if they spend $50 on store merchandise, they'll get 30 cents off per gallon on their gasoline purchase for some "big gas savings."
Kmart's clever marketing and advertising campaign is one more example of the growing trend of brands producing humorous, shareable viral videos. Check out the latest video below:
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