Technology

Life Time Fitness reaches 3,000 end points with Navori Labs digital signage

Photo: provided

February 19, 2021

Navori Labs recently partnered with Affinitech to expand the DOOH network for Life Time Fitness. Now, all 150-plus locations in the U.S. and Canada can deliver digital signage content to more than 3,000 end points, according to a press release.

Navori provided its QL 2.2 software for the deployment to manage content across video walls, kiosks, tablet-controlled displays and traditional digital signage displays. It also uses dynamic data feed scheduling to dynamically retrieve information and content from back-end systems to help boost member engagement.

The QL software features a single CMS that is simple to use and can control video walls, interactive displays and more.

"Navori Labs has been vital in allowing us to use digital signage to better interact with our members and improve the member experience in a dynamic and creative manner, and without the complexity that often comes with an out-of-home network of this size," Austin Runck, digital content platform administrator, Life Time Fitness, said in the release. "With Navori QL software, we can dynamically display thousands of unique classes, events, and appointments each day, and deliver this content over a robust, reliable and secure network."