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Lululemon enjoys robust holiday sales, moves menswear strategy ahead

January 12, 2018

Vancouver-based athletic wear retailer lululemon is making strides in expanding its men's fashion line, according to a Vancouver Sun report which cited remarks from COO Stuart Haselden.

Lululemon predicts its men's line will account for a quarter of its business by 2020 and hit an estimated U.S. sale point of $4 billion.

In December the retailer reported an all-time high in sales and traffic on Black Friday and Cyber Monday sales days. It has upped its fourth quarter revenue guidance to $915 million. Earlier in December, 2017 it predicted $870 to $885 million.

 

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