News

New Disney Store design expanding to 12 countries

January 16, 2012

Today, at the National Retail Federation's "Big Show" in New York City, Disney Store announced that its award-winning store design will be in 12 countries by the end of 2012. The store opening slate includes an inaugural location in Shanghai, China, opening in the fall, making it the 12th country to receive the interactive retail model. More guests than ever before in North America will experience the immersive shopping destination as 13 new and remodeled Disney Store locations are scheduled to open in 2012, and Colorado, Connecticut, Delaware, Utah and Virginia will each receive its first new concept store in the state.

In February 2012, a new showcase Disney Store in Italy will be unveiled in the capital, Milan, the second newly-designed store to open in the country. The city of Sendai recently held the grand opening of its first newly-designed location in Japan as thousands of guests shared in "the best 30 minutes of a child's day."

"We take great pride in bringing the magic of Disney to families around the world through Disney Store experiences," said Jim Fielding, president of Disney Stores Worldwide. "As we reflect on 25 years of accomplishments, we also look forward to all of the new and exciting places Disney Store will go in the future and we're excited to create 'the best 30 minutes of a child's day' for the next generation."

"We have laid a solid foundation and set a new standard for specialty retailer since launching our new store design in 2010," said Paul Gainer, senior vice president of Disney Store North America. "Our momentum continues to grow, and with the partnerships we have built with our landlords we have our best store opening slate to date, opening in premiere locations across the U.S. and Canada."