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PriceGrabber, Channel IQ partner for Buy Online platform

June 9, 2014

PriceGrabber announced that it has partnered with Channel IQ, a provider of online retail pricing intelligence, to power "Buy Online," which it said will be available to consumers early this summer.

Powered by PriceGrabber's shopping content, Channel IQ's "Buy Online" solution allows manufacturers to offer consumers an easy way to find and purchase their desired product from authorized retailers and e-commerce sites, the companies said in a press release. With "Buy Online" implemented, shoppers will be able to view relevant retailer information and up-to-date pricing data, and click through for an easy transaction straight from the manufacturer's website.

"As the leader in distributed e-commerce content, we are continuously striving to find high quality audiences to consume our shopping content," said Ben Jones VP of sales and business development of PriceGrabber. "Partnering with Channel IQ enables millions of qualified consumers who seek product information directly from manufacturer websites to be connected with authorized retailers and purchase the product immediately from reliable sources. This functionality eliminates the need for consumers to leave the manufacturer's website to use search engines to find the desired product."