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Quri launches Impact tool to track in-store conditions

Impact performs a granular, real-time analysis of in-store conditions data, including location, merchandising efforts and inventory.

October 2, 2014

Quri Inc., a retail intelligence solutions provider, has announced the launch of Impact, a performance tool that combines real-time sales data with Quri's in-store conditions data to enable managers to analyze and oversee their in-store promotions.

According to the company, the key functionality of Impact allows retail execution managers to quickly ascertain the strengths and weaknesses of their promotions. It performs a granular, real-time analysis of in-store conditions data, including location, merchandising efforts and inventory. Using Quri-generated, crowd-sourced data, Impact calculates sales lift and ROI, allowing managers to closely review and adjust each promotion's performance.

Quri is powered by a nationwide, on-demand mobile work force of consumers who can be deployed immediately at more than 150,000 retail locations.