Marketing

Real Housewives icon Bethenny Frankel launching Hamptons pop-up

Photo: kirkikis - stock.adobe.com

August 11, 2026

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Bethenny Frankel, an icon actor in Bravo's "The Real Housewives of New York City," reality show is opening a retail pop-up in the Hamptons, on Long Island, New York.

Frankel will launch the "Supermodel Café," on Aug. 13 in the town of East Quogue, according to a Long Island Business News report.

The café is part of Frankel's culinary line which she describes as 'beter for you' foods.

The pop-up is scheduled to be running for four weeks though it could become a permanent retail location.