Retail is all about delivery, fast and quick delivery

Nov. 21, 2017

The top factor playing into the holiday season is the retailer's capability to deliver product fast and quick.

Same-day delivery is a key factor in where shoppers shop and reveals a high correlation with consumers'  purchase intent and brand loyalty, according to data from Dropoff.

A majority, 60 percent, of holiday shoppers are more likely to buy from retailers offering same-day delivery, and the figure even gets higher for those doing last minute shopping, according to a press release.

"The holiday shopping season is a pivotal time for retailers, with tremendous opportunity to earn consumers' loyalty," said Sean Spector, CEO of Dropoff, in the release. "It's evident that same-day delivery is an important factor for shoppers, especially this time of year."

Topics: Consumer Behavior, Customer Experience, Supply Chain

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