News

Stein Mart selects Oracle Retail suite

April 20, 2010

Stein Mart Inc. has selected a broad suite of Oracle Retail merchandising and planning applications to support its strategy of delivering freshness in merchandise and improving profitability across its 267 department stores, according to a company release.

The implementation of Oracle Retail applications is part of a larger business transformation that Stein Mart is undertaking to improve margins and bolster overall performance.

The Oracle Retail applications are expected to help Stein Mart optimize store performance by enabling the retailer to identify merchandise that aligns with customer demand, plan assortments, allocate inventory and execute advanced pricing and promotion strategies.

Stein Mart expects to use the Oracle Retail applications to improve critical aspects of its merchandising operations by gaining better insight to customer preferences and executing changes that will enhance the customer experience and improve store and item performance.

Stein Mart also selected Oracle Retail Size Profile Optimization to help maximize assortment productivity and ensure better alignment of the right merchandise in the right sizes to meet customer demand and improve customer service. Oracle Retail Size Profile Optimization helps retailers create optimal profiles of size distribution by both merchandise category and by store.