Technology

Stratacache hires consumer experience veteran Erkki Rajamaki

December 18, 2020

Erkki Rajamaki

Stratacache has named Erkki Rajamaki director of business development for Canada, a 13-year digital signage and consumer experience technology veteran, with an additional 13 years on the client side at Loblaws, Tim Hortons and Canadian Tire, according to a press release.

Rajamaki also brings sales and marketing account executive experience in both business-to-consumer and business-to-business accounts at a national level. At Cineplex, he held dual roles in client services and business development where he created and executed shopper marketing focused on store digital merchandising strategies for retail and QSR accounts such as 7-Eleven US, Walmart Canada and A&W Canada.

Photo courtesy of Stratacache.