News

The Honest Company hires on a new chief

April 25, 2017

Nick Vlahos is the new incoming CEO for The Honest Company.

Vlahos, formerly the COO at Clorox, will replace current CEO Brian Lee who is staying on the company's board, according to a Forbes report.

"With our strategic shift from e-commerce to omnichannel brand underway, this is the perfect time to welcome Nick Vlahos as the new CEO of The Honest Company," Jessica Alba, Honest chairperson, said in a statement, according to Forbes. "Nick shares our mission of building a modern brand with ethical standards, trust and transparency at the forefront."