E-commerce
Tulip acquires Humankind e-commerce clienteling solution
December 11, 2024
Tulip, which provides integrated clienteling and POS solutions, has acquired Humankind, an e-commerce clienteling solution provider.
The Humankind technology will be combined with Tulip's, according to a press release.
Founded by e-commerce executive David Weissman, Humankind provides personalized e-commerce customer experiences.
"We are excited to join forces with Tulip," Weissman, CEO of Humankind, said in the release. "Tulip's commitment to innovation and its vision for the future of omnichannel person-to-person clienteling align perfectly with our own.
Together, we will be able to offer our customers a truly unified solution that will help them deliver exceptional customer experiences."
With this acquisition, Tulip gains Humankind's e-commerce clienteling product and its clients, including leading retailers and brands such as MM LaFleur and Dermstore.
"The acquisition of Humankind is a significant milestone for Tulip," Ian Rawlins, CEO of Tulip, said in the release. "It broadens our addressable market by improving a retailer's ability to support omnichannel customer shopping journeys, it fulfills our vision of enabling both highly personal one-to-one customer interactions and person-to-person customer engagement at scale through a unified platform, and most importantly, it enhances the overall value we can deliver to our clients, empowering them to provide unmatched shopping experiences."
