Marketing

Walmart selling Bonobos for $75M

Adobe Stock

April 19, 2023

Walmart is selling the Bonobos menswear brand that it acquired six years ago for $75 million.

The sale price, according to a CNN report, is quite a bit lower than Walmart's $310 million purchase price.

The buyer is WHP Global, a management firm that owns retailer Express Inc. as well as the Toys R Us brand and Anne Klein.

"Bonobos is delivering double-digit sales growth and we plan to continue that momentum while also realizing operating synergies and other economies of scale," Tim Baxter, Express Inc. CEO, said in a statement.

The deal is expected to be final later this year.