Technology

WE Fashion taps Oracle to gain agility, security of omnichannel operations

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January 28, 2025

WE Fashion, a Netherlands fashion retailer, is deploying Oracle Cloud to redesign business processes and boost agility and security of its omnichannel operations.

The Oracle retail and warehouse management solution will also boost efficiency, according to a press release.

By moving to the cloud with the Oracle Retail Suite and Oracle Fusion Cloud Warehouse Management, the family-owned retailer will be able to leverage the power of AI to optimize merchandise management across its 133 stores and distribution centers, enabling an enhanced shopping experience for its valued customers.

"WE Fashion has been on a multiyear IT transformation spanning our entire technology landscape," Joris Aperghis, WE Fashion's CEO, said in the release. "As a longtime partner, Oracle was a natural option as we looked to move our systems to the cloud, enabling enhanced business continuity, strengthened cybersecurity, and greater innovation. After a very thorough comparison with alternative vendors and detailed discovery process with Oracle, we chose them. With these systems, we will be well positioned to support growth, navigate the changing demands of the market, and continually delight and engage our customers."

WE will implement Oracle Retail Merchandising Cloud Services together with Oracle Retail AI Foundation to help the retailer automate best practices, optimize stock allocation and planning, and leverage core retail AI and machine learning to make more proactive and informed decisions on assortments, offers, inventory placement, forecasts, planning, buying, pricing, and more.

Oracle Retail Supplier Evaluation will also help WE operationalize its sustainability commitments and support ESG reporting requirements.

WE Fashion, founded in 1962, has 1,500 employees across the Netherlands, Belgium, Germany and Switzerland, it is also distributed by pure players in 25 countries, including Austria, France, Italy, Spain, Finland, Poland and Denmark.