April 6, 2011
According to a recent Harris Research poll, 85 percent of consumers said they would be willing to pay anywhere from 5 to 25 percent more than regular price if they received a superior customer experience.
That was one of the facts shared in the recent webinar, "Connecting contact center, social and web interactions to create superior customer service," hosted by Retail Customer Experience and sponsored by RightNow Technologies.
The webinar tells the story of J&P Cycle, a retailer that recently worked on improving its customer experience by combining contact center, social and Web interactions. According to data shared in the webinar, 98 percent of J&P customers tell them they would refer the retailer to a friend or family member.
The webinar is now available on-demand.