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Customer Experience Blogs

Why back-to-school in 2021 presents unique opportunity to impress shoppers

This blog was written by Keith Jelinek, managing director; Rick Maicki, managing director; Darren Morrison, managing director, and Frank Jones, director, at…

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The dark side of returns and refunds: How policy abuse damages CX and what to do about it

by Rafael Lourenco — EVP, ClearSale

Rafael Lourenco, executive vice president and partner at ClearSale, shares insight on why retailers need to keep an eye on return fraud and CX in order to…

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Why holiday e-commerce strategy planning starts in summer

by Danielle Savin — Senior Director Marketing Solutions, Capgemini

Danielle Savin, senior director of digital marketing at Capgemini in North America, offers up a checklist of strategies to ensure your retail business is ready…

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How to: Empowering product experts to dazzle online shoppers

by Joseph Noonan — CEO, Vee24

Joseph Noonan, CEO of Vee24, shares insight on how to give customer service experts the tools and training needed to provide unbeatable customer service which…

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Improving consumer relationships in a virtual world

by John Nash — Chief Marketing and Strategy Officer, Redpoint Global

John Nash, chief marketing and strategy officer at Redpoint, explains why retails must strive to provide customers with a relevant, personalized experience.

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E-commerce can limit ability to connect with customers when it matters most — don’t let it

by Ankur Prasad

Ankur Prasad, director of product marketing at Facebook Messenger, believes it's time to rekindle the dying art of conversation.

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Turning shoppers into brand loyalists in an evolving e-commerce landscape

Julio Lopez, director of strategy and global retail practice lead at Movable Ink, writes that as retailers re-invent themselves it will be customer-centric…

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3 ways to level up CX for the new era of retail

by John Hernandez

John Hernandez, EVP and GM for multicloud solutions at Genesys, shares three ways retailers can level up customer experiences for the next normal — the new era…

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Reinventing the retail space using digital technologies

by Scott Wassmer — General Manager, Americas, Appnovation

Scott Wassmer, GM of Americas, Appnovation, explains why retailers have an amazing opportunity to unify consumer data between the digital and physical worlds.

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Meeting the needs of consumers post-digitization

by Ryan Creamore

Craig Webster, head of marketing at Infobip America, outlines how far digital have consumers gone, and how retailers can remain ahead of the curve in a new…

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High-speed digital transformation at the grocery store

Pini Mindal, CEO and co-founder of Quicklizard, explains why in the coming decade, we will witness computer vision and other cutting-edge technologies become a…

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Uniting transactional and relationship surveys to capture the entire experience

by Simon Fraser

Simon Fraser, strategic insights consultant at InMoment, explains how once transactional and relationship surveys gather insights a retailer needs, action can…

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Domino’s director of digital retail innovation headlining #ElevateICX virtual event

by David Drain

Executives from Domino's, Behr Paint, Under Armour, Verizon and White Castle will speak at the Interactive Customer Experience (ICX) Association's one-day…

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Why BOPIS & BORIS are cornerstone of retail in 2021

by Dean Frew — CTO & SVP RFID Solutions at SML Group, SML RFID

Dean Frew, CTO and senior VP of RFID solutions at SML RFID, explains why having an effective omnichannel solution is no longer about getting a competitive…

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5 ways BOPIS improves the in-location customer experience

by Bobby Marhamat — CEO, Raydiant

Bobby Marhamat, CEO of Raydiant, offers best practices for crafting a successful BOPIS strategy.

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Automating conflict resolution to boost customer satisfaction

by Dan Slavin — CEO, CodeBroker

Dan Slavin, CEO and co-founder of CodeBroker, shares how just one error with an order can be enough to get 78% of consumers to stop doing business with a…

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Interactive retail displays charting new territory

by Katie Kochelek — Senior Marketing Specialist, Frank Mayer and Associates, Inc.

Retail displays are an important component of a successful marketing plan, calling attention to a brand's products and building a loyal customer base. With…

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Future of retail: Winning in the digital era

by Jay Sackos

Jay Sackos, vice president at Dolly, explains why effectively scaling a retail business to match the pace of the digital era requires intricate planning. For…

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How physical retailers can attract today’s multichannel shopper

by Tom Ertler

Tom Ertler, senior vice president, creative director, at Miller Zell, shares insight on how to create a seamless experience catering to multi-channel shoppers.

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Don't hold your breath waiting for hordes of revenge spending shoppers

by Chris Hogue — Head of Strategy and Product, LiveArea

Chris Hogue, head of strategy and product for LiveArea, warns retailers not to overreact to the "pandemic bounce" in consumer traffic and retail sales.

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