Why last year's benchmarks matter even more to retailers now

by Sharon Shapiro

Sharon Shapiro, director of integrated planning at Bluecore, explains how and why last year's email marketing program benchmarking is critical for structuring…

Boosting customer engagement by fostering community connectivity

by Melissa Tatoris

Melissa Tatoris, chief innovation catalyst at Acoustic, shares why retailers must focus not only on attracting customers, but retaining them for the long haul.

Changing the economics of the retail store floor

by Dipesh Hinduja — Director, Mobile Solution Architecture, Stratix Corp

Dipesh Hinduja, a mobile solutions architect at Stratix, explains that as retailers set out to reinvent their stores transforming the economics of the store…

3 solutions to this holiday season’s last-mile delivery dilemma

by Mike Willoughby — Experience Consultant, Competitive ADDvantage

PFSweb CEO Mike Willoughby explains the importance of last-mile delivery as it's the only other direct touch point a consumer will have with a brand. Variables…

4 ways retailers can streamline the return process, boost customer experience

by DeAnn Campbell — Director of Retail Strategy and Development, Harbor Retail

Joe Schultz, who serves as chief revenue officer at Harbor Retail, and DeAnn Campbell, who heads up retail strategy and insights at Harbor Retail, share four…

Creating a winning balance between automation and human support in customer service

by Priya Iyer

Priya Iyer, chairman and CEO at Vee24, offers insight on how retailers can balance automation with live customer experience in the digital strategy to produce…

Will this holiday season change e-commerce forever?

by Steve Villegas — VP, Payment Partnerships, PPRO

Steve Villegas, VP of payment partnerships, North America at PPRO, shares insight on how retailers can prepare for the largest event in e-commerce history.

Network technology emerging as backbone in POS customer experience

by Jeff Bradbury — Sr. Director, Marketing, Hughes

Jeff Bradbury, senior marketing director, Hughes North America, explains how due to the rapid evolution of technology, there are points of decision everywhere.

Why retailers must get creative with BOPIS to link physical, digital customer experiences

by DeAnn Campbell — Chief Strategy Officer, Hoobil8

DeAnn Campbell, who heads up retail strategy and insights at Harbor Retail, explains why as shopping patterns evolve and a broader range of customers become…

How Brooks Running overcame fraud and boosted customer experience

by Rich Stuppy, Rich Stuppy

Rich Stuppy, chief customer experience officer at Kount, shares how running sneaker retailer Brooks Running dealt with fraud and improved the customer…

Preparing for the new Next: Building confidence and resiliency

by Antony Wildey — VICE PRESIDENT OF GLOBAL SALES CONSULTING, Oracle

Antony Wildey, vice president, global sales consulting, Oracle Retail, explains that with the reopening of retail, the role of the store and the associates…

Holiday shopping during a pandemic: Trends and transitions

by Audwin Cash — SVP, Atrius Enterprise Solutions

Audwin Cash, SVP enterprise solutions, Atrius, Acuity Brands, explains why consumers, while emphatically embracing online retail, also want a comprehensive…

Tech transformation of retail in the time of COVID-19

by Michele Dupre

Retail continues to move online and COVID-19 is limiting physical space. Michele Dupre, group vice president at Verizon Business, answers the question “Why…

How to attract millennial holiday shoppers to your loyalty program

by Tom Caporaso — CEO, Clarus Commerce

Tom Caporaso, CEO of Clarus Commerce, shares three ways retailers can incorporate features and benefits into loyalty programs in the quest to attract…

3D, AR can hurdle long-standing e-commerce challenges, help retailers maintain momentum

by Rob Weaver

Rob Weaver, chief revenue officer at Vertebrae, shares insight on survey results that suggest consumers still find the e-commerce experience frustrating. If…

Customer experience in a new retail reality

by Ambeshwar Nath

Ambeshwar Nath, senior vice president, retail, CPG and logistics at Infosys, explains why retailers that find ways to recreate shopping experiences in channels…

How to ace customer loyalty in tough times

Craig Harris, an industry principal, apparel, footwear and accessories, for Oracle NetSuite, offers up advice and tips to help retailers strengthen the…

Next-level customer experience for today’s marketing challenges

by Danielle Savin — Senior Director Marketing Solutions, Capgemini

Danielle Savin, senior director of digital marketing services, and Suresh Rajappan, digital customer experience principal, at Capgemini in North America…

A grocer’s mobility guide in the age of social distancing

by Dipesh Hinduja — Director, Mobile Solution Architecture, Stratix Corp

Dipesh Hinduja, mobile solutions architect at Stratix, explains how COVID-19 has ushered ina new normal for the grocery sector and that one thing is certain…

Beyond the standard metrics: Measuring store performance in the digital age

by John Kavulich — Vice President, IoT Solution Sales, Acuity Brands

John Kavulich, VP, IoT Solution Sales, Acuity Brands Lighting, Inc., explains why studying the customer journey, and the symbiotic connection between online…