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Customer Experience Blogs

10 tips for designing commerce experiences for the majority (Hint: that’s not you)

Kelly Goetsch, chief product officer commercetools, shares insights for designing commerce solutions that better appeal to the mass market.

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Kagan: Is Amazon Pay a trojan horse digital wallet to retailers?

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan explains why he believes Amazon Pay could have a successful future as a payment method in the retail world, even though these retailers are arch…

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From app to aisle: How technology will shape the retail customer experience of the future

Mark Smith, CMO of Linq3, offers up insight on why retailers must now meet consumers' heightened expectations and demands for convenience by delivering the…

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How retail kiosks can help retailers simplify the busy holiday season

Melissa Tally, marketing coordinator at Meridian Kiosks, provides an overview of kiosk technology and how emerging advancements can help retailers meet…

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Customer loyalty: Keeping the relationship alive

Eric Keating, vice president of marketing at Zaius, explains why B2C marketers have to engineer the repeat purchase carefully and thoughtfully and offers up…

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The Black Friday effect: What happens when websites fail

Kyle Herring, director of digital marketing, Quantum Metric, explains how e-commerce environments are continuously in a state of flux and there will always be…

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Why it's time for retail marketers to start listening

Evan Magliocca, brand marketing manager, at Baesman Insights & Marketing, discusses what marketers can be doing to better learn about customers and create more…

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5 e-commerce best practices for retailers

Uma Kannappan, global product director, e-content at SGK, explains how retailers can optimize digital shelf product content to drive a better consumer…

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Emotion in customer care: Just how important is it?

Julien Rio, head of marketing at Dimelo, offers insight on how to truly approach customer care and why retailers need to undertake an in-depth rearrangement of…

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Heads up banks: Amazon is now your competition

Kitewheel President Mark Smith offers up insight on why Amazon's move into traditional banking should scare other banks thanks to its very loyal customer base…

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4 negotiation strategies for managing difficult retail customers

Dean Kaplan, president of the Kaplan Group, shares insight on how to prevent the angry retail customer scenario and what to do if it can't be avoided.

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Kagan: Walmart radio heard in stores from coast to coast

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan puts the spotlight on Walmart radio and how it may be an example of a new, and potentially big retail wave and one that improves improve the…

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Why social media will never deliver a good discovery shopping experience

While social media social media is great for connecting with customers, it's supplemental to a retailer's own platform, writes Andrew Blachman, COO of…

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3 ways to keep the personal touch in brick-and-mortar retail

Ron Lutz, executive vice president and chief client officer, Miller Zell, offers up insight on why brick-and-mortar retailers must be focused on delivering an…

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3 email ROI metrics retailers often ignore

Will Devlin, senior director, marketing, for MessageGears, explains that while retailers expend a great deal of effort measuring the sales impact of email…

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What you can expect from this year's Black Friday

Trevor Sumner, CEO, PERCH, shares his expectations about the impending Black Friday: digital experiences that will excite, e-commerce and its continued rise as…

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Black Friday: 4 ways retailers can prepare

Steve Davidson, vice president, Warranty Products, offers up tips to help prepare for Black Friday as it arrives.

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Unboxing the retail subscription box phenomenon

Laura Gayle, Business Woman Guide, offers retailers insight on how to get a subscription box service up and running and avoid potential pitfalls.

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The good, the bad and the ugly: An outlook on retail in 2019

Puja Kartan, strategy director, Isobar US, offers up unique insight on how top U.S. retailers are faring when it comes to digital innovation and what those not…

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Why embracing new technology is a good thing for traditional retailers

Andy Tow, managing director, Retail Marketing Group, explains that as shoppers have more choice than ever, traditional retail has a prominent role to play abd…

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