Audience metrics a focus of Screen Expo Europe Day One

February 4, 2008

LONDON — The interest in Screen Expo Europe this morning was obvious just by looking at the entrance way to the National Hall at Olymipia in London. Show…

Put signs in their place

January 23, 2008

Retail signage mistakes sever the customer connection.

Interactivity 'the future of customer service'

January 22, 2008

Nikki Baird with Retail Systems Research identified three areas of investment that retailers have eyes on for the coming year: cross-channel care, mobility and…

Aligning the signs

by James Bickers — Editor, Networld Alliance

January 22, 2008

Digital signage is a powerful tool for in-store marketing, if it's designed to work with your other marketing efforts.

NRF 08: emphasis on 'green'

by James Bickers — Editor, Networld Alliance

Retail's Big Show saw a major emphasis on the environment.

Determining digital media metrics

January 20, 2008

MediaPost: Retail marketing companies are caught in the middle of measurement madness for ad networks, many of whom have paid private consultants and big…

Ben Stein speaks at NRF

by James Bickers — Editor, Networld Alliance

Actor/economist gives state-of-the-economy address to retailers.

Cisco unveils new tools for retail at NRF

January 14, 2008

NEW YORK — Cisco announced a series of new technology solutions and multivendor architectures that will help retailers improve security and reduce complexity…

KAON hardware gives insight to pre-purchase behavior

January 14, 2008

NEW YORK — Kaon Interactive Inc., creators of 3-D interactive sales and marketing solutions, has announced the analytical capabilities of the Kaon v-OSK, a…

ARTS releases SOA blueprint for retail

January 13, 2008

NEW YORK — The Association for Retail Technology Standards, the standards division of the National Retail Federation, announced the release of the SOA…

Is in-store TV an ad overload?

January 10, 2008

Promo Magazine: Networks like BordersTV and eckoTV have been cropping up in retail as marketers experiment with in-store video networks. About 630,000 TV…

Marketers experimenting with digital signage

January 9, 2008

Promo: Borders is not the only retailer discovering what behemoths like Wal-Mart already know: In-store TV is a smart way to talk to customers. The networks…

IBM unveils new retail software architecture

January 9, 2008

ARMONK, N.Y. — IBM announced the IBM Retail Integration Framework, an enterprise software architecture designed to help retailers accelerate the…

Digital signs, original content coming to Wal-Mart Canada

January 8, 2008

LONDON, Ontario — EK3 Technologies Inc., a digital merchandising firm, has announced an original in-store program recently launched in Wal-Mart Canada stores.

NRF to focus on tech beyond the store

Show looks at relationship between retail, emerging technology.

Tommy Hilfiger Denim launches interactive storefront

January 2, 2008

LONDON — Customers at selected Tommy Hilfiger Denim stores can now join the Hilfiger Hall of Fame by adding their pictures to an interactive storefront…

Retail tech spending expected to increase

December 25, 2007

Associated Press: Stores spend $34.5 billion a year on all kinds of technology, from the cables and routers behind-the-scene to in-store devices such as price…

Report: 40 percent of shoppers rely on directional signage

December 19, 2007

A recent study conducted by M/A/R/C Research found 40 percent of shoppers rely on directional signs while shopping. The group polled almost 23,000 shoppers…

Retail Wi-Fi open to hacking

December 19, 2007

Security consultancy AirDefense recently published its "2007 Retail Shopping Wireless Security Survey," which found that most of the wireless devices in use…

Retailers: make customer experience 'more theatrical'

December 19, 2007

A new report from Datamonitor shows that retailers are seeking to win back market share by making the customers' shopping experience more theatrical, with…