Trends in Retail Displays

More and more, retail displays are seeking to create a multisensory experience to get their message across.

Type: White Paper

Sponsor: Frank Mayer and Associates, Inc.




Connecting the Retail Theater

Far from becoming irrelevant, the brick-and-mortar store is increasingly serving as the stage on which a brand displays its identity. Key to putting on that display is a reliable connectivity solution.

Type: White Paper

Sponsor: Cradlepoint




Interactive retail opens the door to market growth

Virtual reality (VR), wearables and connected technology offer unique opportunities for retailers. The development of interactive retail opportunities is opening the door to market growth and a host of new deployments.

Type: White Paper

Sponsor: Frank Mayer and Associates, Inc.


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FEATURES


Ashley Furniture taps VR, AR to deliver an innovative customer experience

The national brand is rolling out a consumer augmented reality app and an in-store virtual reality experience come 2017.

How to: Crafting a compelling POS display, avoiding big minefields

Crafting innovative POS displays requires creativity, a change of strategy and a different mindset, as well as avoiding common pitfalls and misstep

Cisco talks virtual reality and customer experience in retail

Cisco's Shaun Kirby, CTO, Rapid Prototyping, talks augmented reality and virtual reality and the tremendous consumer uptake.

Store display 101: Tips, best practices, do’s and don’ts

The retail sector has come a long way from the days of the cheesy cardboard cutout display standing near a pile of products or welcoming customers to a new store selection.

Petsmart deploys unique musical experience for pets, owners

Family pets spending time at a Petsmart PetsHotel, as well as their owners, are getting a much more lyrical experience as the retailer is piping in playlists aimed to enhance the customer experience.

Bots, in-store tech top trends taking place in retail

The first half of the year boasted big changes for the retail industry, with beloved brands like Target completely redesigning their store, and the convenience of dollar stores entering the online space. Along with these changes came a few trends that are helpling shape retail this year.

Tips on merging in-store, online retail personalities

One of the biggest issues facing retailers is how to merge in-store personalities with online ones. We're not talking about the same colors and logos and offerings on sites and stores.

Video: Retailers dive into technology at Interactive Customer Experience Summit

The Interactive Customer Experience (ICX) Summit featured almost three days of education, networking and tours.


Fashion upstarts aim to flip apparel industry into new customer experience era

Fashion retailers Stitch Fix, Rebecca Minkoff and Revolve, have one goal in common: flipping the traditional apparel industry into a new era. While they are all focused on providing a unique, customer-centric shopping experience, each is taking its own path to attain the goal.

Restaurant, retail customer experience leaders headline ICX Summit

Gurus from Smashburger, Dickey's Barbecue Pit, Detroit Red Wings, Domino's Pizza and Wingstop are among a hefty list of speakers and panelists offering expert insight at the annual event being held June 1 – June 3 in Dallas. Registration is open.

Home renovation design experience goes high tech at Lowe's

Lucky Lowe's shoppers in Seattle will be using Microsoft HoloLens for kitchen design efforts.

Data insight key ingredient to Hershey’s sweet retail experience success

Information, and analyzing data, is a prime reason why Hershey is succeeding in a very competitive retail industry.

How To: Crafting a retail customer experience to lure millennial consumers

Rodney Mason, Blackhawk group vice president of marketing, offers tips and insight on how retailers should approach developing and implementing a strategy focused on the millennial shopper.

3 tips to foster a robust in-store holiday season

Sometimes it's the simplest things that can play into a rewarding customer experience and a rewarding sales season for retailers.

ICX Symposium: What's guiding your digital media value?

Today's consumer is a visual consumer who expects interactive communication and has about an 8-second attention span -- and the customer experience is no longer as much about price and product as it is about three other specific terms: place, process and people.

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The Interactive Customer Experience Association's mission is to connect B2C brands to technology that elevates the customer experience.


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