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In-Store Media News & Media

Kiosks: The Complete Story on ROI

The value of investing in a kiosk network deployment depends in large part on the return on that investment. Learn the revenue potential of a kiosk network and…

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Retailers tackle 2010 with technology

Retailers are seeking technologies that do for any product category what mannequins do for apparel—show the customer how to bring many items together into a…

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The Digital Signage Show: Inside Target's digital signage network

Target's interactive media team reveals some success factors of the company's Channel Red in-store digital media network.

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Cooking network coming to checkout screens

November 4, 2009

Premier Retail Networks, Inc. (PRN) and Rouxbe Video Technologies Inc., an online cooking school, announced an agreement to present customized cooking…

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Webinar reveals key future trends for digital signage

Report and webinar focused on growth, predicted spend and applications planned for the next two years.

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Digital Signage Association to host free webinar on future trends

October 28, 2009

The Digital Signage Association (DSA) is holding a free webinar entitled "Digital Signage Future Trends" on Tuesday, Nov. 3 at 12 noon Eastern time. In this…

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Hugo Boss uses gesture-based digital signage to launch new perfume

October 21, 2009

Hugo Boss has used gesture-control advertising supplied by Trinanda Media to install motion-responsive, interactive advertising signs in four São Paulo…

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Steve Jobs helping overhaul Disney Stores

by James Bickers — Editor, Networld Alliance

October 12, 2009

It looks like some of the visionary thinking that went into the Apple Stores is being brought to the retail wing of the Magic Kingdom: The New York Times…

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ISME: Design of the Times 2009 award winners announced

by James Bickers — Editor, Networld Alliance

At this week's In-Store Marketing Expo, a panel of 100 experts picked the year's best retail marketing initiatives in 16 categories.

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ISME 09: Upstart Play N Trade redesigns its experience, takes aim at GameStop

by James Bickers — Editor, Networld Alliance

Executives from the fastest-growing video game retailer shared details on their store redesign and emphasis on in-store events.

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Pharmacy chain installs in-store music and messaging system

by James Bickers — Editor, Networld Alliance

September 24, 2009

Bartell Drugs, a 57-store pharmacy chain headquartered in Seattle, has added music and messaging capabilities from PlayNetwork in its stores. Bartell is the…

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The theater of the brand: Building entertainment experiences at retail

Retailers are using three pivotal tools to engage and stay top-of-mind with consumers.

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Making the case for custom point-of-purchase content

A core factor of the retail customer experience is advertising. But how we speak to a potential customer versus a customer at the point of purchase are not the…

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BP signs contract for gas pump, c-store digital signage

August 18, 2009

Retail Media Company LLC, a digital signage provider based in Los Angeles, announced today that it has signed an agreement with BP making it BP's U.S. provider…

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Thinking beyond traditional retail packaging

How retailers are mixing packaging with interactive technology to connect with consumers.

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Breaking down Arbitron's Out-of-Home Digital Video Display Study 2009

August 6, 2009

Yesterday, Arbitron released the 2009 version of its Out-of-Home Digital Video Display Study to the industry, with much attention coming from the finding that…

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Zytronic bringing interactive retail deployment to Asia

August 5, 2009

U.K.-based Zytronic, a display technology manufacturer, has announced its selection by digital media company Yeahpoint for an interactive project with…

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Hardware retailer seeks to boost profits with digital signage

July 30, 2009

Scandinavia's largest hardware store chain, XL-BYG, has announced the launch of a digital signage network in its stores after a three-month trial revealed…

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Niemann Foods testing in-store mobile messaging program

July 7, 2009

NORMAL, Ill. — American Digital Signage, a digital out-of-home network and digital signage solutions provider, has announced it was chosen by retail chain and…

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Putting empty storefronts to good use

July 1, 2009

BrandWeek: Empty storefronts are a growing retail reality, but Miami-based Carnival Cruise Lines recently transformed the economic downturn into a…

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