Consumer loyalty driven by practical factors, not emotion

November 19, 2025

Consumer loyalty is driven by convenience, product performance and situational need and not emotion devotion.

Snipes US launches Snipes Reserve loyalty program

November 17, 2025

Snipes US, a global sneaker and streetwear retailer, has launched a loyalty program called Snipes Reserve.

How privacy and trust is the new formula for winning customers

by Charlotte Scott — Digital Rights Advocate and Global Partnerships Communications Lead, ExpressVPN

Data privacy has become a differentiator that customers are willing to reward. But privacy shouldn’t be treated as a tick box exercise. It has to be treated as…

Majority of consumers will join loyalty program with an active community

November 13, 2025

A good majority, 70%, of consumers are more likely to join a loyalty program that has an active community and 71% consider engagement with community members to…

How AI fraud detection protects retail loyalty programs

by Casper Luchies — Account Executive & SDR Team Lead, Klippa

Retailers who proactively adopt AI fraud detection will gain a competitive advantage. By preventing fraud before it happens, they can protect revenue, preserve…

Building Customer Trust: How Retailers Can Create Secure and Seamless Shopping Experiences

Learn how retailers can foster customer confidence through seamless and secure interactions. This blog uncovers the role of strong data protection, convenient…

Amazon, Google, Microsoft lead loyalty leaders ranking

October 16, 2025

Amazon, Google and Microsoft are the top three brands, respectively, leading the Brand Keys Loyalty Leaders List which ranks the top 100 brands when it comes…

The secret to retail loyalty in 2025? Premium experiences at every touch point

by Spencer Wright — General Manager, Like Sew

Today’s consumers aren’t just buying products — they’re seeking experiences. They want more than transactions. They expect personalized, seamless interactions…

Albertsons adds travel perk for loyalty members

October 1, 2025

Grocery shopping now comes with a side of vacation savings. Albertsons has added a benefit to its For U loyalty program, allowing members to earn cash back on…

Southwest Airlines debuts free inflight WiFi to rewards members

September 26, 2025

Southwest Airlines and T-Mobile have announced a partnership that will offer free inflight WiFi to all Southwest Rapid Rewards members, regardless of their…

Why automated customer service is bad for customer loyalty

by Victor Cho — CEO, Emovid

Retailers have spent years investing in automation — streamlining service, personalizing outreach, and accelerating the path to purchase. Those efforts have…

Frontier Airlines expands loyalty perks access

September 9, 2025

Frontier Airlines has teamed with Loyalty Status Co. to offer an exclusive offer for members of select loyalty programs with other airlines to have access to…

Designing loyalty programs that build trust, not just discounts

by Wesley Almeida — Product Strategy Leader / Loyalty Innovation, Independent Consultant

It’s tempting to treat loyalty programs like discount engines. But if you want to build real, lasting loyalty, you need to start by building trust. Design for…

Let's Talk Retail Episode 2: How Retailers Can Thrive in the Evolving Buyer Landscape

Retailers must adapt to shifting buyer behavior as shoppers discover and engage with brands in new ways. This video highlights changing consumer research…

The Art of Retail Storytelling: Elevating Hospitality Through Meaningful Experiences

Explore how storytelling is reshaping the retail experience by turning stores into meaningful, hospitality-driven destinations. The blog explores how aligning…

Create Your Tomorrow: Crafting Unique Shopping Experiences for the Modern Consumer

Discover how retailers can redefine the shopping journey with personalized, tech-enabled experiences. This eBook explores strategies to meet modern consumer…

Presented by Toshiba Global Commerce Solutions, Inc.

Consumers want transparency with loyalty programs

August 8, 2025

Consumer loyalty is at a crossroads, according to a research report from Kobie, and consumers want more transparency on a loyalty program's benefits.

Loyalty programs gain in popularity but brands need to do more

August 6, 2025

Consumer loyalty programs are more popular than ever but not all brands are delivering on expected experiences.

RaceWay taps Par Technology to power rewards program

July 30, 2025

RaceWay, a convenience retailer with over 240 stores in 11 states, has chosen Par Technology Corp. as its partner for the launch of its first customer loyalty…

Customer loyalty at inflection point, claims study

July 24, 2025

Retail loyalty is hitting a crossroad and is at an inflection point as customer expectations are outpacing loyalty program evolution.