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Marketing News & Media

Southwest Airlines debuts free inflight WiFi to rewards members

September 26, 2025

Southwest Airlines and T-Mobile have announced a partnership that will offer free inflight WiFi to all Southwest Rapid Rewards members, regardless of their…

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Why data partnerships are the future of retail

by Ali Moosani — CEO, GoSpotCheck by FORM

Learn how real-time visibility into shelf conditions can help retailers and suppliers improve execution, boost sales and deliver a better in-store experience.

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Microsoft, Revolve launch AI-driven fashion experience

September 25, 2025

Microsoft and Revolve have debut an AI-powered lifecycle commerce platform via Microsoft's Copilot, an AI computing feature.

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Dallas Cowboys, Batteries Plus partner on recycling awareness

September 22, 2025

Batteries Plus is the official battery recycling partner of the Dallas Cowboys.

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Blue Apron relaunches with new identity, products, great flexibility for clients

September 19, 2025

Blue Apron, a meal kit company, has relaunched with a new identity, expanded product lineup and a subscription-free experience.

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From chaos to clarity: How CPG brands can harness commerce media for full funnel growth

by Skye Frontier — Executive Vice President, Incremental

Despite today’s fragmented retail landscape and the challenges, commerce media’s movement up the funnel is a tremendous opportunity. Never before has the scale…

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Wawa first-ever travel center finds a home in North Carolina

September 12, 2025

Wawa's first-ever travel center has opened for business in Hope Mills, North Carolina.

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Bassett Furniture deploys photo delivery strategy

September 11, 2025

Bassett Furniture has enhanced its delivery experience by deploying DispatchTrack's delivery management platform.

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Wawa expanding into middle Tennessee

September 10, 2025

Wawa, a convenience store chain, has started construction on store locations in Murfreesboro and Clarksville, Tennessee.

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Lowe’s, NFL players team on marketing campaign

September 10, 2025

Lowe's and NFL players Saquon Barkley, Justin Jefferson, Christian McCaffrey, C.J. Stroud and Dak Prescott are teaming up in a marketing campaign called "Earn…

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Frontier Airlines expands loyalty perks access

September 9, 2025

Frontier Airlines has teamed with Loyalty Status Co. to offer an exclusive offer for members of select loyalty programs with other airlines to have access to…

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Designing loyalty programs that build trust, not just discounts

by Wesley Almeida — Product Strategy Leader / Loyalty Innovation, Independent Consultant

It’s tempting to treat loyalty programs like discount engines. But if you want to build real, lasting loyalty, you need to start by building trust. Design for…

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Staples stores making room for optical locations

September 8, 2025

Consumers shopping for office supplies at select Staples locations in Pennsylvania will also have the option of getting an eye exam and grab eyewear.

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The new 4 Ps of customer engagement

by Scott Opiela — Chief Marketing Officer, Acoustic

To succeed in this new era of customer engagement, marketers must evolve from campaign-centric strategies to journey-centric execution.

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Warby Parker teams with QB Arch Manning for brand ambassador strategy

September 5, 2025

Texas Longhorns quarterback Arch Manning is now a brand ambassador for Warby Parker in a strategy to support the brand's mission to inspire.

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Toast survey reveals community-based retailers are thriving

September 2, 2025

Nearly all, 94%, of community-based retailers describe their business as in good or excellent shape, according to the "Voice of the Retail Industry," report…

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Tariff timeline: White House actions, declarations, reversals

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Given the tariff impact to the retail industry RetailCustomerExperience is keeping a timeline of tariff pronouncements.

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Gildan Activewear buying HanesBrands for $2.2B

August 27, 2025

Gildan Activewear is acquiring HanesBrands in a $2.2 billion deal.

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Buc-ee’s opening 4th Georgia location

August 25, 2025

Buc-ee's has started construction on what will be its fourth store in Monroe County, Georgia.

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Ulta Beauty departing Target next summer

August 22, 2025

Come late summer 2026 there will no longer be Ulta Beauty locations within Target stores as the two brands are not renewing a shop-in-shop partnership.

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