Digital displays now come equipped with audience measurement technology which allows for collection of user data and customization of content without the need for purchasing or installing additional components.
Jennifer Johnson, director, retail and hospitality practice group, Kronos Inc., takes a look at what the retail experience could look like in 2020 and how retailers will benefit from improving the employee experience.
While the ecommerce retailer won top shopping destination this past holiday season, and dozens of headlines related its innovations, Amazon is not immune to fail as industry watchers see more than a few weak spots in its influencer armor.
Analyst Jeff Kagan explains why there is no death knell to be rung for retail. Sure there is intense pressure, and certain retailers are folding, but others are rapidly growing. Retail is not dying, but it is changing.
With the close of 2017, a year which brought big news in retail customer experience strategy, technology and trends, Retail Customer Experience shares a hefty list of industry watcher expectations for the new year.
Customer experience is the dominant strategy in retail, and Amazon dominated in 2017 by innovating on everything from supply chain to faster delivery to expanding its reach via traditional brands to paving new roads in consumer purchase.
Retail Customer Experience is home to a growing blog sphere, and the diverse opinions, insights, tips and advice are invaluable to readers. Here are the top five blogs that caught readers' attention in 2017.
Seeta Hariharan, GM and group head, TCS Digital Software & Solutions Group, explains why 'the moment of truth' in retail has passed and been replaced by the sum of the consumer's connected experiences.
Harriet Green, general manager for IBM Watson Internet of Things, customer engagement and education, explains how retailers must welcome an early adopter mentality. Retailers need to embrace innovations such as artificial intelligence and cloud to introduce new ways to differentiate their brand.