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Features

Retail customer engagement comes into focus at NRF Big Show

by Will Hernandez — Editor, NetWorld Media Group

Panelists discuss the need for merchants to build great experiences in physical enviroments and use mobile to enhance interaction.

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Four common retail rebranding mistakes to avoid

Most major retailers undertake a rebranding initiative once every seven to 10 years, ranging from creating and installing new signage to a comprehensive…

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Five things to look for next week at NRF

by James Bickers — Editor, Networld Alliance

The BIG Show is bigger than ever, so where do you begin? Start with our checklist of five things to look for at retail's biggest gathering.

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Best Buy deploys directional audio for latest Call of Duty launch

by James Bickers — Editor, Networld Alliance

The retailer used a high-tech approach to prevent the bombast of "Advanced Warfare" from permeating the store.

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Using data to spike holiday shopping traffic

Three ways retailers and manufacturers can accomplish greater loyalty and sales during the busy holiday season.

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New year, new loyalty: Five lessons you might have missed in 2014

If you didn't adopt a loyalty program in 2014, this is one New Year's resolution that's sure to pay off, and the numbers prove it.

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Mobile payments dominate the early holiday shopping season

by Will Hernandez — Editor, NetWorld Media Group

Consumers now more than ever are using their smartphones and tablets to shop on Thanksgiving, Black Friday and Cyber Monday.

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UGG brings interactive signage to new concept store

by Christopher Hall — w, t

The first-ever UGG Australia technology-driven concept store opened last month in the Washington, D.C., metropolitan area, featuring interactive digital…

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The basics of bitcoin for retail

E-commerce and brick-and-mortar retailers targeting millennials and other tech-savvy consumers should give serious consideration to accepting the virtual…

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Survey names 'naughty,' 'nice' online retailers when it comes to security

by James Bickers — Editor, Networld Alliance

Criteria for judgment included password requirements, personal information requested and how much effort they put into helping their customers follow good…

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Webinar spells out five big mistakes retailers are making with mobile this year

by James Bickers — Editor, Networld Alliance

As the holiday shopping season really gets underway, retailers need to make their online shopping experiences as frictionless as possible. This presentation…

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Shazam coming to 200 shopping malls

by Christopher Hall — w, t

The Shazam mobile app will now bring shoppers and advertisers even closer together at ground zero for the retail experience, the shopping mall, via digital…

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Six tips for becoming EMV compliant

by Laura Miller — Director of Marketing, Kioware

With the liability shift now less than a year away, it's time for retailers to get serious about their compliance plans.

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How retailers can turn Big Data into real insights

Most of the data you're looking for is already in place; it's just a matter of going beyond spreadsheets to find it.

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Augmented reality for retail, in plain English

Augmented reality oozes potential for retailers, with devices that do not restrict the user's sight solely to computer-generated imagery.

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Retail in 2015: The age of uncertainty

by James Bickers — Editor, Networld Alliance

Results of a new survey show a disconnect between what customers say they want, and what retailers think they want.

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Obama executive order calls for 'BuySecure' initiative

by Suzanne Cluckey — Owner, Suzanne Cluckey Communications

An executive order from the president directs the government to lead the way in securing financial transactions and sensitive data — and in pushing toward…

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When marketing to millennials, don't forget the basics

In planning for marketing to millennials at retail, there is still a commonality of experience that requires in-store merchandising not to lose sight of the…

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How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

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Generation D and brand identity

A lot of companies across the globe are going to die over the next few years – not because of macroeconomic stress, but because there is an entire emerging…

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