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Features

How retailers can turn Big Data into real insights

Most of the data you're looking for is already in place; it's just a matter of going beyond spreadsheets to find it.

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Augmented reality for retail, in plain English

Augmented reality oozes potential for retailers, with devices that do not restrict the user's sight solely to computer-generated imagery.

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Retail in 2015: The age of uncertainty

by James Bickers — Editor, Networld Alliance

Results of a new survey show a disconnect between what customers say they want, and what retailers think they want.

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Obama executive order calls for 'BuySecure' initiative

by Suzanne Cluckey — Owner, Suzanne Cluckey Communications

An executive order from the president directs the government to lead the way in securing financial transactions and sensitive data — and in pushing toward…

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When marketing to millennials, don't forget the basics

In planning for marketing to millennials at retail, there is still a commonality of experience that requires in-store merchandising not to lose sight of the…

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How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

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Generation D and brand identity

A lot of companies across the globe are going to die over the next few years – not because of macroeconomic stress, but because there is an entire emerging…

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Why back-to-school is still in play for retailers

The beginning of school does not mean the end of this seasonal retail rush.

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Are you prepared for the mobile revolution? Take this 10-question quiz to find out.

If you're not up to speed on mobile and all of its implications for retail, you will find the future to be very challenging.

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New guide caters to restaurateurs, retailers looking to boost income with ATMs

'How to Profit from ATMs: A Guide for Retailers and Restaurateurs' delivers 40 pages packed with essential information about the business of owning, operating…

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How to create immersive in-store experiences with directional audio

Combining directional audio with digital signage offers an entirely new dimension to customer engagement.

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Why the Alibaba IPO is a golden opportunity for online retailers

For online retailers, Alibaba’s enormity is a good illustration of the vast size and opportunity presented by Chinese e-commerce, which has recently been…

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Is the Amazon Fire phone the ultimate showrooming machine?

by James Bickers — Editor, Networld Alliance

Amazon's first smartphone combines visual product recognition with one-click shopping from the online giant's inventory. Should other retailers be scared?

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An in-depth look at Apple Pay, and what it means for retailers

by Will Hernandez — Editor, NetWorld Media Group

Apple introduces mobile wallet capabilities that combine NFC, Passbook and Touch ID. The company has support from banks, major card issuers and retailers.

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Mastering customer retention using data

According to global consulting firm Bain & Company, it costs six to seven times more for an organization to acquire a new customer than to keep an existing one.

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Roundtable: Experts talk digital customer engagement

by Christopher Hall — w, t

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

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Apple and NFC: 10 key considerations for retailers

Apple's next iPhone might be capable of NFC payments. Most retailers are not well-prepared, though there is still time.

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#CONNECTsummit14: Marketers should opt in to text as key mobile messaging channel

When it comes to building relationships with hardcore fans, marketers shouldn't overlook the original mobile messaging channel: text.

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#CONNECTsummit14: Using Big Data to give customers what they want

The big message from this year's CONNECT Mobile Innovation Summit was not about retailers and restaurants deciding if mobile should be part of their digital…

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#CONNECTsummit14: mobile experience first, payments second

by Will Hernandez — Editor, NetWorld Media Group

Brands are more concerned about creating the right overall mobile experience that will keep users coming back again and again.

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