The self-service kiosk – one of the key elements of the micro market concept
There’s a new trend developing in offices and it might be considered an inevitable result of the increased demand on an employee’s time. The expectation of high productivity levels, ensuring deliverables are completed in a timely manner and to a preset standard have extended the amount of time employees spend at work. This new development is not ominous in any way,but actually quite practical.
Micro markets can be described as a convenience store at the office, one that provides lunch, snacks and drinks that employees can purchase. What makes micro markets so unique, is not only the convenience of an accessible and often healthy lunch option, but the fact that they utilize a self-service model - one that relies on an honor system where employees are expected to pay for their purchases with cash, credit or even via their cell phone.
It can be argued that the key element that makes the self-service option possible is the self-service kiosk that is required to take payments. Unlike the traditional vending machine, the kiosk must allow the user to scan or input items as well as pay for them. There are some kiosks that even allow the input of coupon codes at the time of purchase.
Just as important as choosing the right layout of the micro market to suit the space available is the choice of a kiosk. This unmanned kiosk must be capable of handling multiple transactions as well as track and record data to provide accurate inventory and revenue reports. The design of the kiosk is similar to those found in other industries, but they must also have the following components:
- Cash acceptors, debit and credit card readers to facilitate various payment options including cash, credit and debit cards
- Card dispensers and issuers that can provide company-sponsored membership cards. These are usually used as loyalty cards where employees can accumulate points.
- Low end thermal printer to provide receipts to users.
Some optional components can also be used to provide added services including:
- A keyboard and trackball for surveys or providing general information
- A secondary overhead monitor can be used for advertisements, marketing or for user instruction
- Scanner- for coupons or promotions
Lastly, micro market kiosks should also be durable and vandal resistant, especially if placed in a high traffic office. Slabb currently provides micro market kiosk solutions.
Kisha Wilson Kisha Wilson is the Marketing Manager at SlabbKiosks, Inc. with a passion for writing. I have been in the field of Marketing and Communications for the past 8 yrs. www