Guatemala drives tourism with AR campaign

by Bradley Cooper — Editor, Connect Media

The Tourism Board of Guatemala is looking to boost tourism with an experiential augmented reality campaign. The board partnered with JCDecaux Airport Paris, a…

Should retail digital signage be interactive?

by Bradley Cooper — Editor, Connect Media

With interactive digital signage, end users have to consider whether they can afford it, whether their software can support it and whether they actually need…

Blockchain and the retail customer experience

by Bradley Cooper — Editor, Connect Media

Blockchain Tech News Editor Bradley Cooper, an expert source of blockchain news and technology, provides insight on how blockchain influences and plays into…

LinkNYC kiosks improving quality of life in the Big Apple

by Bradley Cooper — Editor, Connect Media

Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents.

South African retailer delivers digital journey boasting digital signage

by Bradley Cooper — Editor, Connect Media

Clicks aimed to deliver a better customer experience that informed distracted customers. With a digital signage solution, the retailer was able to boost dwell…

Walmart digital signage delivers broken content

by Bradley Cooper — Editor, Connect Media

Digital Signage Today Editor Bradley Cooper encounters a Walmart shelf-edge display that failed to get its message across. Instead of a heartwarming holiday…

Storytelling is key to boosting customer experience and profit

by Bradley Cooper — Editor, Connect Media

The most common tendency with retailers is to simply give the facts about a product or service without really telling a story about them. Panelists at the ICX…

How do you get the right data at the right time?

by Bradley Cooper — Editor, Connect Media

Amazon's success proves that those who understand their customers at a deep level will win. At a panel at the recent ICX Summit, Eric Schongalla, manager of…

Identifying the millennial 'tribes'

by Bradley Cooper — Editor, Connect Media

Media outlets often make the mistake of stereotyping millennials either as lazy, entitled, antiestablishment types who can’t stop taking selfies, or as clever…

Dunkin' Donuts delivers digital signage customer experience

by Bradley Cooper — Editor, Connect Media

The donut quick service restaurant changed things up by replacing static signs with digital signage. The goal was simple: Boost the customer experience.

KMC November Top 5: Prelude to the future

by Bradley Cooper — Editor, Connect Media

November is a prelude to winter, the holiday season and the final month of the year. This month, our top articles also examined key market trends that may…

Discovering the best tactics for your retail kiosk

by Bradley Cooper — Editor, Connect Media

Finding the correct space for your retail kiosk can be a challenge. This means you have to become skilled at finding ways to make your kiosk stand out.

Capgemini report finds modern loyalty programs insufficient and ineffective

by Bradley Cooper — Editor, Connect Media

March 26, 2015

A report by Capgemini Group, consulting and technology company, has found that most loyalty programs do not meet the needs of customers nor do they actively…

Intel lists job opening for cryptocurrency researcher

by Bradley Cooper — Editor, Connect Media

March 19, 2015

International developer Intel appears to be engaging the world of cryptocurrency with a job listing for a cryptocurrency researcher. According to the job…