Janina Moza is the Chief Marketing Officer at Flipsnack, where she has spent over a decade architecting the company’s growth from an early-stage startup to a global leader in digital publishing. A rare example of long-term leadership in SaaS, Janina has been instrumental in scaling Flipsnack to nearly $14 million in Annual Recurring Revenue (ARR). Her strategy blends data-driven performance marketing with a strong advocacy for the customer, helping Flipsnack secure enterprise clients such as Electrolux and Estée Lauder.
by Janina Moza — Chief Marketing Officer, Flipsnack
Acquiring a new customer has never been cheap. But the past few years have made it significantly more expensive. CPCs are up. Organic reach has narrowed. The…
read now