Benjamin Spiegel is the Chief Digital Officer at POLYWOOD, where he spearheads enterprise strategy and innovation, leveraging AI and advanced data analytics to redefine the outdoor living category. A seasoned digital architect, Spiegel previously served as Global Chief Digital Officer at Procter & Gamble Beauty and CEO of MMI Agency. He further honed his expertise as an Operating Partner at BayPine, where he guided digital transformations across diverse portfolio companies.
by Benjamin Spiegel — Chief Digital Officer, POLYWOOD
As the dust settles on the initial Generative AI gold rush, a truth is emerging: the most successful brands aren’t the ones forcing AI onto their customers…
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