How to use humor in marketing to make your customers LOL

Making a customer laugh is a great thing, but if a humorous campaign falls flat the fallout will last longer than any potential merriment.

Interactive customer experience technology has to make sense

Consumers want to interact with technology, but that technology has to make sense for both the business and its customers, says Paula Suarez, director of…

How grocers, food retailers can keep up with restaurants

by Bryan Pearson — President, LoyaltyOne

Grocery retailers, armed with unprecedented levels of insights and technology, have the opportunity to provide consumers with the experiences and products they…

Using mobile to create a personalized guest experience

Jared Miller, CTO for the Atlanta Falcons, discusses how mobile can be used to create personalized experiences even when the customer isn't using their device.

Groupon, PeachWorks execs discuss how technology benefits operations

The CEOs of Groupon's Breadcrumb and PeachWorks discuss how their technology can help restaurants and retailers stay relevant.

Sprinklr acquires NewBrand Analytics

June 4, 2015

Sprinklr Inc., a social technology company, has acquired NewBrand, a location-specific text analytics software company.

Shoppers prefer using PCs to deal with customer service issues

by Cherryh Cansler — Editor, FastCasual.com

A new study found that shoppers still find more comfort in logging on to websites and PCs over their phones when it comes to dealing with customer service…

Facebook, Google top list of best retailers to work for

June 4, 2015

Facebook topped Business Insider's 2015 list of the best companies to work for in America

The self-service kiosk – one of the key elements of the micro market concept

by Kisha Wilson — Marketing Manager, SlabbKiosks

Micro markets can be described as a convenience store at the office, one that provides lunch, snacks and drinks that employees can purchase. What makes micro…

Silent but deadly: Why loud, angry shoppers are better for your bottom line

June 3, 2015

Retailers should welcome the irate shopper who vents her frustration on the sales floor; the angry customer who walks out in a silent huff is more dangerous…

Self-service: Why millennials, Gen Z expect it

by Laura Miller — Director of Marketing, Kioware

Retailers must give young consumers self-service options when it comes to shopping.

Apex Supply Chain Technologies rolls out self-serve restaurant kiosk

June 3, 2015

Apex has rolled out a new self-serve restaurant kiosk to allow on-the-go consumers to order from any device and pick up and pay for their food at the kiosk.

Report: Minority retail employees make less than white colleagues

June 3, 2015

Black and Latino full-time employees working in retail make about 25 percent less than their white counterparts.

Add high-end appeal to displays with new wood nesting tables

Add high-end appeal to displays with new four-piece wood Nesting Tables from FFR Merchandising.

Coinzone partners with e-shopping cart provider X-Cart

June 2, 2015

Bitcoin payment gateway Coinzone has announced a partnership with e-shopping cart provider X-Cart to allow X-Cart to provide bitcoin payments to customers…

Supreme Court sides against Abercrombie in discrimination case

June 2, 2015

The Supreme Court ruled Monday that Abercrombie & Fitch was in the wrong when it refused to hire a Muslim woman because she wore a head scarf.

Why retailers should embrace 'omichannel' ATMs

by Richard Buckle — Founder and CEO, Pyalla Technologies, LLC

It might be hard to conclude that omnichannel support will be the salvation of big box retailers as they fend off the likes of Amazon, but the need for ATMs to…

Office Depot launches Apple Watch app

June 1, 2015

Office Depot is the latest retailer to embrace the Apple Watch with its recent launch of an app specifically designed for the watch.

With Android Pay's arrival, battlefield lines have been drawn

by Michelle Evans — Head of Digital Consumer Research, Euromonitor

Google is back in the game with another mobile payments product, but how does it stack up against Apple Pay and Samsung Pay? Michelle Evans, senior consumer…

US retailers heaviest spenders on digital advertising

June 1, 2015

US retailers spend more on digital ads than any other industry.