News

Apple: Et tu, Verizon?

February 16, 2012

Microsoft isn’t the only store copying Apple’s retail strategy, according to 9to5mac.com, a rumor website. It claims that Verizon took inspirations from Apple to improve its retail store experience with the debut of the "Evolution 2.0" concept store in Toms River, N.J.

The site expects Verizon to roll out the new store design if the first concept store receives positive feedback.

Read more about store design.