April 11, 2013
Catalog Spree, a mobile and Web application that enables users to shop from various catalogs, announced its expansion to the iPhone platform, giving what the company said is a highly personalized shopping experience for iPad, iPhone and iPod touch devices.
Consumers can specify the brands and categories they perfer and create a customized experience that delivers only the catalogs they want to see, the announcement said. Shoppers will also receive personal shopping recommendations based on the user's tastes and preferences.
"Digital catalogs are increasing in popularity at a tremendous pace, fueled in large part by the overwhelming adoption of mobile devices," said Joaquin Ruiz, CEO of Catalog Spree. "By making Catalog Spree available on iPhone, iPad and Web browsers everywhere, we're not only making digital catalogs accessible to more shoppers, but we're also connecting the dots between catalogs and physical stores."
Read more about multichannel retailing.