COVER: Where retail rocks

Times have never been busier for retailers. Apart from the typical chaos of the holiday season, every business out there is dealing with the global economic crisis, now officially recognized as a recession in theU.S.But in mid-January, out of the turmoil of post-holiday recovery and preparation for a new year risesNRF's Big Show.

One of the most exciting and educational events a retailer can attend annually, 2009's show will feature several new additions — potentially the most innovative of which are theCustomer Experience Pavilion and the Customer Experience Concept Store.

Despite financial turmoil, the increasing relevance of the Web and the other elements that will combine to change the retail landscape, one thing will remain at the top of consumers' lists — the way retailers make them feel about shopping.

And the Customer Experience Pavilion may be the most impactful area of NRF's Big Show this year for that very reason. Packed with offerings that will enhance the shopping experience, as well as the Sonic Bar Concept Store, which will demonstrate ways retailers can invigorate their operations and revolutionize the experience, this pavilion is not to be missed.

Downloadthe rest of our NRF guide, including a map of the Customer Experience Pavilion, an illustration of the Sonic Bar Concept Store, a session schedule and a commentary from an NRF executive. Be sure to check back before the show, as we will be updating schedules as booth numbers as well.