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Gallery: In Japan, barcodes can be beautiful
November 10, 2009 by James Bickers — Editor, Networld Alliance
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ClaudeBlog The Dieline has runa gallery of barcodesdesigned by the firm D-Barcode, and they truly beg the question of why more brands aren't doing this. After all, every bit of real estate on a product package is an opportunity for branding and improving the customer experience. A few samples:
According to a blog post from Fast Company, D-Barcode charges $1,500 for the initial design and an annual licensing fee of $200 per code.
About James Bickers
James Bickers is the former senior editor of Retail Customer Experience, and also manages webinars for Networld Media Group. He has more than 20 years experience as a journalist and innovative content strategist, with publication credits in national, international and regional publications.
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