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GLOBALSHOP: Oce previews Posterizer POS signage solution
March 23, 2009
LAS VEGAS — Oce, an international provider of digital document management, has announced the U.S. preview of its Posterizer integrated signage solution at Oce booth #5450 during GlobalShop 2009, March 23-25, in Las Vegas, Nev.
Convincing, coordinated and innovative signage can motivate customers to spend more during every store visit. Posterizer is a complete retail signage solution, including software, hardware, consumables and services, that makes it easy to produce point of sale signage that supports consistent branding initiatives - exactly when, where and how users need it. The solution was designed for both large retail merchandising departments and small retail chain stores. However, it can also be used by pick-and-pack distributors and other print providers that create signage solutions for retail partners.
The Posterizer signage solution was originally developed for two of the world's largest retailers. Today more than 4,000 retail outlets around the globe now use the Posterizer solution to create on-demand signage, shelf tags, labels, posters, banners and digital displays.
"In today's challenging retail environment, those companies that can adapt quickly to shifting market conditions and capitalize on real-time sales opportunities will be best equipped to weather the storm," said Sal Sheikh, vice president, marketing, Wide Format Printing Systems division of Oce North America. "The turnkey Posterizer signage solution provides retailers with the most comprehensive, intuitive and cost-effective tool to create customized in-store retail signage that drives customer attention at the point of sale and ultimately helps organizations turn merchandise promotions into bottom line results."
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