It's going to be a jolly retail holiday season predicts study

Oct. 10, 2017

Retailers should be in a jolly mood this holiday shopping season as a PwC report predicts U.S. holiday spending will spike 6 percent.

The average U.S. consumer will fork over $1,189, and those with more money will do more of a splurge, according to a New York Post report.

"It's clear that consumers are ready to shop this year, and consumer confidence is up across the board," senior analyst Krystin Weseman told the Post.

But the survey also noted those earning less than $25,00 a year will likely cut spending by 3 percent.


Topics: Consumer Behavior


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