July 26, 2016
Marvel comic fans are now getting more than just fun entertainment as Marvel Entertainment is offering a new loyalty program.
Created via a partnership with CrowdTwist the program lets fans create an insider account to connect with one another and earn points across multiple channels in order to gain rewards including digital comics, collectibles, and experiences, while also providing Marvel with customer data.
"Marvel fans are some of the most passionate fans in the world, and Marvel Insider is our way of connecting with them in a more meaningful style. Whether you have been a part of the Marvel community for years or you're just starting to interact with the brand, you now have an extra reason to engage with us. It's our way of saying 'thank you' to our fans," said Peter Phillips, EVP/general manager, interactive and distribution, in a release.