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MaxMedia celebrating its 20th anniversary and launching new retail campaign

November 28, 2016

As Max Media hits a huge business milestone, its 20th year in business, the digital retail experience agency is also launching a new campaign focused on digital in-store experiences.

It's also hosting a special event in January at its Retail Lab that will allow students to create digital solutions using emerging and innovative technologies.

"We had our strongest year to date in 2014, which was an ideal time to look subjectively at how we could redefine MaxMedia moving forward," said CEO Keehln Wheeler, in a release. "We saw an opportunity to apply our digital, interactive media, and brand extension expertise to the retail space, where we felt that brick and mortar businesses were underserved. Simply adding flat screens with advertising in the aisles will not increase brand and shopper loyalty. The expertise we bring appeals directly to the consumer, and inspires return visits through an engaging mix of timed and synchronized content that balances art and science."