News

NCR announces new growth strategy for retail industry in Brazil

April 10, 2011

As part of an initiative to strengthen its competitive position in fast-growing emerging markets, NCR Corp., a global-technology company and ATM manufacturer, today announced that it will expand solutions and services to retailers in Brazil.
 
Initial retail solutions offered in Brazil will include NCR RealPOS assisted-service point-of-sale (POS) terminals, software and peripherals. NCR has already signed up three new NCR Elite channel partners as part of the program: ADD Mark, which will focus on software sales, and Seal and Minas Control, which will each deliver hardware and services throughout Brazil.

NCR’s retail strategy in Brazil will focus on reaching super and hypermarket chains, department stores, convenience stores, franchises, the food services market and building material and DIY chains.

“The retail industry continues to fuel a large part of Brazil’s robust economic growth,” said John Gregg, vice president and general manager for Brazil, Caribbean and Latin America, NCR Corporation. “NCR aims to provide innovation through a partnership approach that enables more retailers to compete effectively for the growing consumer base in Brazil.”

NCR is based in Duluth, Ga.