Digital receipting eliminates the issues typically associated with email receipting including the time taken to record email addresses and the potential problem that these could be taken down incorrectly.
April 22, 2015
Star Micronics has launched a free cloud-based digital receipting service, offering retailers a low cost and fast route to providing the customer with a digital image of a print receipt, Annette Tarlton, marketing director, Star Micronics EMEA, said in a statement.
"Star has used its considerable expertise in receipt printing to develop a cloud solution that responds to today's rapidly changing retail environment," she said. "Designed to accompany the traditional printed receipt, AllReceipts offers retailers of all sizes an immediate free of charge, secure and easy route to digital receipting that provides customers with a flexible and reliable means of saving and viewing receipts and coupons on their mobile, with the additional benefit of valuable cloud based reporting tools."
With zero development required, AllReceipts is enabled within the Star TSP100 printer driver and works independently of a retailer's POS software, according to the release. With over 5 million installations worldwide, the Star TSP100 printer has an established customer base that will be able to instantly benefit from this cloud-based digital receipting service.
Triggered by a traditional printed receipt, a digital copy of the receipt is sent to the AllReceipts App on the customer's mobile with no email address required. Customers will no longer have to remember receipts and coupons as they will be conveniently stored on the AllReceipts App.
Digital receipting eliminates the issues typically associated with email receipting including the time taken to record email addresses and the potential problem that these could be taken down incorrectly. The immediate advantage perceived by the customer is the choice to remain anonymous and yet still receive a digital image of the receipt and coupon when offered, Tarlton said.