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Wine retailer tapping Glassbox mobile app performance tool

April 17, 2019

Vinsent, a wine merchant and marketplace, plans to deploy Glassbox's Mobilebox technology that helps retailers understand mobile app performance, from the customer experience aspect to app adoption.

Vinsent offers wine fans a purchase channel to wineries and insight on winemaker news through a pilot group of 10 curated wineries in Spain, Italy, Israel and the U.S., according to a press release.

"Launching a customer app is always demanding, and it becomes even more challenging when your mission involves reshaping the way a purchase experience happens," said Gil Picovsky, co-founder and COO, Vinsent, in the release. "We already knew Glassbox offers a powerful web and mobile digital customer management solution, and it was clear Mobilebox has a superior proposition compared to other well-known vendors we looked at.  We look forward to rolling out their powerful automated journey mapping tools as soon as they are officially released."

Hanan Blumstein, co-founder/chief product and customer success officer of Glassbox, said the technology consolidates several capabilities into a single import level SDK, enabling retailers to keep control over maintenance costs, app size and performance.

 


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