Cutting prices can be a useful tool with core customers, but will just as often backfire on a retailer.
read nowA leading provider of asset-based credit to retailers talks about the economic downturn and the months ahead for retail.
read nowWith past technological barriers now down, mobile video is a fertile playground for retail marketers.
read nowIn 2009, 88 percent of U.S. online customers abandoned at least one shopping cart, 136 million people in total.
read nowFindings include an uptick in affluent consumer spending and optimism, and shifting online commerce expectations.
read nowTwo-thirds of consumers buy 'off list,' and 90 percent will pick up impulse items perceived to be a bargain.
read nowBy understanding these different motivations, brands can better leverage true, in-the-moment behavior to trigger purchases.
read nowIn-store, mailed and emailed promotions most effective at driving new traffic.
read nowA customer feedback expert offers four reasons why mystery shopping is insufficient for capturing the voice of the customer.
read nowA time-starved populace demands immediate gratification, but it won't compromise on selection.
read nowFewer people will buy graduation gifts, but they will spend slightly more than last year.
read nowInternet marketers may not know as much about shoppers as they think do, according to a new study.
read nowIf no one is reading your marketing emails, it doesn't matter how creative or passionate those messages are.
read nowIn today's economic climate, cutting back on marketing is flirting with business suicide.
read nowFor retailers, the best defense against online negativity may be your best customers.
read nowby James Bickers — Editor, Networld Alliance
The Vegas shopping destination has posted double-digit growth for four consecutive months. Here's how.
read nowGood news for Mom. Jewelry gifts for Mom showed the most improvement as More than nine of 10 consumers (93 percent) plan to celebrate Mother's Day, with total…
read nowCustomers are using Facebook to research companies more than many retail executives and industry experts may have anticipated.
read nowMaxine Clark demonstrates how to build brand loyalty by seeking feedback from customers.
read nowWhy the in-store experience is crucial for creating loyalty to artisanal products.
read now