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Consumer Behavior News & Media

Do higher prices drive customers away?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Higher prices = lost customers. That's a common belief among business owners. Is it true?

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IBM announces new m-commerce tools for retail

by James Wester — Editor 1, Mobile Payments Today

The company says new software reflects changing consumer expectations.

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Are you 1 of the 80 percent? 4 ways to avoid failing at multi-channel

Retailers must focus on customers' desires to get them to buy across channels.

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Study: Retailers must embrace multi-channel retailing

January 23, 2012

Today's retailers are facing pressure to improve the shopping experience through various channels, according to a study called "The SoMoLo Imperative: Social…

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First Insight to provide predictive analytics for Pac Sun

January 23, 2012

First Insight recently created a partnership with Pacific Sunwear to provide the retailer with consumer-driven analytics to help it make faster and more…

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Opinion: Why Nordstrom's loyalty program is so effective

Loyalty marketing is, and should always be, much bigger than just points, thresholds or incentives.

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Whither retail? Some thoughts as NRF 2012 winds down

by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.

The National Retail Federation (NRF) is just winding down its 101st "Big Show" in New York as I write this. The focus is pretty timely: it's all about jobs and…

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The world would like to buy a Coke

by Lisa Biank Fasig — Director, JZMcBride and Associates

Might as well keep that Coca-Cola on ice. The tallies are in, and the Real Thing is the real deal when it comes to world's best brand – again.

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Knock-knock-knocking on loyalty's doors

by Bryan Pearson — President, LoyaltyOne

Never take for granted the mere act of a customer walking through your door. Every time it happens, it symbolizes the passage across many thresholds to…

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How price increases led to whopping revenue growth for Kraft

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

A November 2, 2011 Barron's article reports that Kraft Foods' third quarter net revenues grew 11.5 percent in part due to a 7 percent price increase.

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NRF12: 3 shopping behaviors that should determine product placement

Coca-Cola executives discuss how they work with retailers to design in-store experiences.

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Experian FootFall unveils cloud-based traffic analytics tool

January 15, 2012

Experian FootFall today launched Site Analytics, its new cloud-based software for retailers and mall developers. According to the company, Site Analytics…

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NRF: Retail industry sales to grow 3.4 percent in 2012

January 15, 2012

Though stubbornly high unemployment and continued uncertainty over the prospects for job growth will continue to dampen the outlook for industry retail sales…

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Retailers: Out-of-stocks drive nearly half your customers to competitors' stores

Nearly a third of U.S. shoppers found empty shelves this holiday season.

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NRF: Holiday retail sales rose 4.1 percent

After a season full of peaks and valleys, retailers' 2011 holiday sales beat expectations.

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Self-service, online options driving customers to avoid salespeople

January 11, 2012

It's no big shock that many shoppers don't like to be continually asked if they need assistance from store associates, but an article in today's NY Times…

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Provision 3-D kiosks now have metric-measuring capabilities

January 10, 2012

Provision Interactive Technologies has integrated Intel's AIM Suite, an audience impression metric technology, into its 3-D holographic kiosk displays.

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Social media giving power to the people

January 9, 2012

Social media puts power into the consumer's hand, according to Mark Cooper, the research director for the Consumer Federation of America. He told the Kansas…

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Best Buy CEO, FCC chairman among speakers at CES

January 3, 2012

Best Buy CEO Brian Dunn will discuss the state of the retail industry Jan. 11 at the Consumer Electronics Association's 2012 International CES in the Las Vegas…

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Online retailers must provide better service

January 3, 2012

Although Cyber Monday 2011 set a record for the most online retail spending in a single day, and the weekend before Christmas was the second heaviest weekend…

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