Consumer Behavior News
Survey: iOS dominates mobile commerce with 11.6M iPhone users making at least one purchase a month
July 18, 2014
Sixty-six percent of iPhone users are making purchases via mobile sites at least once a month, compared to only 47 percent of those with an Android smartphone.
read nowElectronics, school supplies drive increased back-to-school, college spending
July 18, 2014
Millennials will spend $913 million of their own money on school items this year.
read nowLower money anxiety pushes retail sales higher in June
July 17, 2014
Retail sales excluding automobiles rose 0.4 percent reflecting a decrease in the level of money anxiety among consumers.
read nowColumbia Business School releases study on mobile ad effectiveness
July 16, 2014
Brands spent $8.4 billion on mobile advertising in 2013, and that number is expected to quadruple to $36 billion by 2017, according to eMarketer. But do mobile…
read nowJune consumer spending slowed slightly, but remained healthy
July 15, 2014
Consumer spending tottered a bit in June, but remained on its feet, poised to tackle its next steps forward. While slower than last month, solid June spending…
read nowMillennials lead growth in spending on green products
July 15, 2014
While green products and services continue to be top-of-mind for Americans, Millennials are emerging as some of the most committed purchasers of sustainable…
read nowWorld Cup has led to a 280 percent increase in soccer-related online shopping in the US
July 11, 2014
The 2014 World Cup appears to have kicked up more than a sea of Tim Howard fans in the United States.
read nowWarehouse clubs becoming more popular with wealthy shoppers
July 11, 2014
While warehouse clubs might be perceived to be the domain of those looking to stretch a tight budget, new research from Mintel reveals that it is not just…
read nowMobile traffic to e-commerce sites rose from 3 percent to 37 percent in the last 4 years
July 10, 2014
According to the new Custora E-Commerce Pulse Mobile Report, in the past four years the percentage of traffic to e-commerce sites from mobile devices (phones…
read nowShopper visits drop 10 percent, but sales are up
July 9, 2014
In-store retail analytics firm Euclid has released its monthly retail benchmarks report to analyze shopper activity and behavior during the month of June. This…
read nowBack-to-school shopping: Parents asked to buy 29 percent more than last year
July 9, 2014
Approximately 52 million parents are heading to the stores this back-to-school season and retailers and marketers are trying earlier than ever to earn their…
read nowSurvey says only one-third of retailers using loyalty programs to promote back-to-school spending
July 9, 2014
Back-to-school shopping is the second largest retail event of the year, second only to holiday shopping. However, businesses are failing to use loyalty…
read nowStudy: Card fraud victimizes one in four consumers worldwide
July 8, 2014
According to a fraud study of more than 6,100 consumers across 20 countries, one in four consumers has been the victim of card fraud within the last five…
read nowC-store traffic gets a lift from foodservice offerings
July 7, 2014
Adding even more pressure to the increasingly competitive restaurant industry, convenience stores are getting a bump from consumers seeking out foodservice…
read nowTarget says it will 'respectfully request' shoppers not bring guns into stores [UPDATED]
July 2, 2014
For the past month, Target has had something of a PR nightmare on its hands in Texas, where the group Open Carry Texas has been meeting up and strolling the…
read nowSurvey says 45 percent of shoppers don't trust retailers to keep their data safe
July 1, 2014
Retail marketing firm Interactions has released its third Retail Perceptions trend report, "Retail's Reality: Shopping Behavior After Security Breaches."
read nowReport says most millennials are using mobile retail apps
July 1, 2014
CFI Group has published its Retail Satisfaction Barometer, which reveals consumer expectations during the shopping process, specifically noting the popularity…
read nowSocial media 'gender scorecard': Men tweet, women pin, everyone uses Facebook
June 30, 2014
According to new research from ACCENT Marketing, the key to a successful customer engagement strategy on social media is to understand how Facebook, Twitter…
read nowGrowing e-commerce market drives digital wallet adoption in China, Forrester report says
June 26, 2014
Digital wallets adoption is growing in China, according to a new report from Forrester Research. The growth is attributed to the burgeoning e-commerce market…
read nowConsumers are willing to spend more with companies that are socially responsible
June 25, 2014
Global retail analysis shows increased sales for brands with sustainability claims on packaging, or active marketing of corporate social responsibility efforts.
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