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Customer Experience Blogs

Data deals: 9 little-known but highly profitable retail insights

by Bryan Pearson — President, LoyaltyOne

The combination of customer insights available today produces clearer understanding than ever. These nine "“gee whiz"insights should cause grocery retailers to…

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Forgoing clicks and betting on bricks: What's the story?

by Chris Petersen — Owner, IMS

NYC-based Story and the five ways it beats e-tailers.

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Kroger's ClickList fuels points for chain, but what's in the cards for customers?

by Bryan Pearson — President, LoyaltyOne

Kroger is extending its ClickList online ordering service to new markets, but that does not mean a national rollout is in store for consumers.

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How Target's in-store clinics are reinventing retail wellness

by Bryan Pearson — President, LoyaltyOne

Target's new in-store wellness sections, called Connected Health, enable shoppers to track personal health information on handheld devices.

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5 signs you're in a relationship with the consumer … or not

by Chris Petersen — Owner, IMS

The most important 'sale' made every day is building relationships.

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Why POS is as valuable as electricity for the retailer

Running your wireless business without a point-of-sale system leaves you in the dark even more.

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Droids vs drones: The war to win the "last mile" of retail

by Chris Petersen — Owner, IMS

Winning the last mile of delivery creates a major competitive advantage.

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Sales success begins and ends with engagement

Engagement can be difficult to measure, but there are ways to do it.

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If there is an app for that… why should we care about bots?

by Chris Petersen — Owner, IMS

Ignorance is not bliss, nor is it profitable in today's connected world.

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3 ways to boost the online checkout experience

Simplifying the online checkout process can be fairly simple and benefit your business in the long term as it makes customers happy.

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Putting customer experience analysis into action

by Lyle Bunn — Strategy Architect, BUNN Co.

Customer-focused organizations shared insights and best practices at the fifth annual Customer Experience Strategies Summit.

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5 things retailers must do to make IoT not about "things"

by Chris Petersen — Owner, IMS

Retail is doing a horrible job with IoT because it's not about things at all.

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Shipping wars: Fighting the pricing surge with omnichannel retail tactics

An increase in shipping prices from popular shipping providers is a big reason why retailers are looking for a solid strategy to overcome the current shipping…

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5 dirty little secrets within Amazon's world domination strategy

by Chris Petersen — Owner, IMS

Planes, trains and ships are just the tip of the icebergs in disruption.

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Preparing for the new digital customer journey

As the availability of digital and mobile technologies continues to grow, there has been a shifting away from the traditional customer-agent interaction model…

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Most missed CX opportunity and 5 ways to capitalize on it

by Chris Petersen — Owner, IMS

Research shows watching others has a huge impact on conversion.

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A beautiful find: How 2 grocers stock relevance through sustainability

by Bryan Pearson — President, LoyaltyOne

The issue of sustainability in the supermarket aisle is no longer a question. It is the answer to retaining relevance among earth-conscious consumers.

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4 secrets of customer loyalty from successful retailers

Think about the large retailers who are struggling: Sears, JC Penney, Aeropostale and many others. But it's not the merchandise, locations or prices prompting…

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As CVS converts Target pharmacies, data is key to health

by Bryan Pearson — President, LoyaltyOne

As CVS/pharmacy enters the thick of converting 1,700 Target pharmacies and clinics to its own brand, it has made it evident its reward program, ExtraCare, will…

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5 questions CMOs must ask when "they don't show up"

by Chris Petersen — Owner, IMS

Marketers need to engage like they are throwing a party for friends.

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