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Customer Experience Blogs

Improving the customer experience through click-and-collect technology

by DeAnn Campbell — Director of Retail Strategy and Development, Harbor Retail

DeAnn Campbell, vice president, retail strategy and shopper insights at Harbor Ind., shares insight on how click and collect has done a lot to shake up the…

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Luxury brands: Why it's time to get more intimate

by Katharine Biggs — Content and Marketing Manager, parcelLab

Katharine Biggs, content and marketing manager at parcelLab, looks at how going direct-to-consumer and better managing post-purchase communications can help…

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How retailers can find bliss this Valentine's Day

by Arielle Steinhaus — Strategist, FITCH

Arielle Steinhaus, strategist at FITCH, offers up tips on how retailers and brands can make Valentine's Day gifting invaluable to shoppers looking to spread…

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Thinking strategically about effective internal communication in retail banking

by Janet Hawkins — CEO & Founder, Opterus Inc

Janet Hawkins, president and CEO at Opterus, explains why retail banks need to continue ensure bank associates have the necessary tools that allow them to…

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Ever-changing digital landscape: What e-commerce retailers need to know

by Joe Harris — Chief Revenue Officer, Whereoware

Joe Harris, partner and chief revenue officer at Wheroware, shares the top five elements in e-commerce retailers need to know and explains why retailers must…

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5 key takeaways from NRF 2020

After NRF 2020 wrapped up, two Hughes SMEs, Jeff Bradbury and Tim Tang, sat down to talk about the new developments in the retail industry.

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How to provide an exceptional customer experience in the digital environment

by Krystal Taing — Sr. Product Specialist, Rio SEO

Krystal Taing, listings management product specialist at Rio SEO, shares insight on how havig the right tools and technologies can help retailers deliver…

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Customization or co-creation? There's a difference

by Daniel Edmundson — Strategy Director, Gretel

Daniel Edmundson, strategy director at Gretel, writes that the role of consumers in the retail process is quickly shifting and we've have now come to a moment…

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For some retailers, 2020 will be a final curtain call

by Andy Morris — Vice President, Egremont Group

Andy Morris, vice president at Egremont Group, and Carter Koen, an analyst at Egremont Group, share insight on why retailers must focus on ensuring staff are…

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Crowdsourcing, drones and why I'll never buy a Bugatti

by Marc Gorlin — Founder and CEO, Roadie

Marc Gorlin, founder and CEO of Roadie, examines the role of delivery in retail success and how and where drones, self-driving robots and crowdsourcing come…

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How retailers can use marketing automation to create lasting customer loyalty

by Hannah Hambleton — Content Manager, Beambox

Hannah Hambleton, content manager for Beambox, lists out ways marketing automation makes creating lasting customer loyalty much easier.

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A look at brick-and-mortar retailers growth and where customer experience fits in

by Stephan Schambach — Founder & CEO, NewStore

Stephan Schambach, founder and CEO, NewStore, shares insight on retailers growth and explains why brands can't simply replicate what stores have been about in…

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Why harmonic retail succeeds where omnichannel fails

by DeAnn Campbell — Director of Retail Strategy and Development, Harbor Retail

DeAnn Campbell, who heads up retail strategy and research at Harbor Retail, shares insight on the new retail model and how retailers can deliver a customer…

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7 retail trends in 2020 and tips for success

by Beth VanStory — Partner & CMO, Chief Outsiders

Beth VanStory, partner, Chief Outsiders, writes that if 2019 was the year retailers woke up from a retail apocalypse, 2020 is shaping up to be the year of the…

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Experiential retail: How can screens improve the in-store experience?

by Alex Moulton

Alex Moulton, chief creative officer, Trollbäck+Company, explains why successful screen content is not about optimizing for transactions, but about delighting…

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How would your CFO measure customer engagement and experience?

by Jean Belanger — CEO, Cerebri AI

Jean Belanger, co-founder and CEO of Cerebri AI, zeroes in on how artificial intelligence and a data-driven approach can help brands understand customer…

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How to participate in the 'experience economy' in 2020

by Elisabeth Zornes — Chief Customer Officer, Zendesk

Elisabeth Zornes, chief customer officer at Zendesk, explains why competing on price alone will not work anymore for the retailer. You've got to design the…

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Finding the best CX metric for your program

by Howard Lax — Principal Director, CX Consulting, Confirmit

Howard Lax, principal director of customer experience consulting at Confirmit, explains why the best customer experience metric is one that relates to customer…

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How retailers can get a jump start for busy retail seasons in 2020

Rethink Productivity Founder and CEO Simon Hedaux explains why its time to start planning for 2020 and the busy retail seasons ahead.

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How web-based 3D, AR tools enhance the customer shopping experience

Rob Weaver, chief revenue officer at Vertebrae, shares insight on how 3D and augmented reality shopping tools can prevent returns by boosting confidence that…

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