Mastering the art of digital and physical: How retailers can champion customer experience from start to finish

Brad Snedeker, director of innovation at Calabrio, explains that retailers aiming to blend the physical and digital need to embrace end-to-end omnichannel…

Digital transformation: The key to a truly engaged customer and workforce

Dan Power, U.K. regional manager at OneLogin, explains that as retailers harness the power of technology to deliver improved employee user engagement the…

Mobile coupons spurring loyalty, customer engagement

Retailers and others have transitioned physical coupons to the mobile space, as a way to enhance customer loyalty and engagement.

Is your gift card program ready for Gen Z?

Theresa McEndree, vice president of marketing, Blackhawk Network, outlines four key tips to help brands implement gift card programs for the youngest…

Kagan: Make it easier for customers to love you with "sense of store"

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan explains why retailers should embrace the concept of 'sense of store' as it can touch the consumer soul. It's the kind of relationship that…

4 tips for training associates on a POS solution

Saleem Khatri, Lavu CEO, offers up four tips for teaching staff how to use a point-of-sale system and get them on the right track from the very start.

Leaders vs. explorers: Who is winning retail's race to digital transformation?

Oliver Guy, global industry director, retail, Software AG, explains why retailers that want to survive must invest in improving everything from customer…

Pioneers: Who's really going to drive a new retail perspective?

Mimi Lettunich, president and executive creative director at Twenty Four 7, offers insight on why retailers must make the pivot to experiential design and more…

3 essential elements of e-commerce optimization

Zimm Zimmerman, senior vice president, personalization and analytic solutions at Wunderman, writes retail is no longer a game of access to products as much as…

How connected experience design engages consumer packaging

Eric Schultz, vice president, business development, SGK, explains how smart packaging, has relied on QR codes and simple AR gimmicks, is transitioning to…

5 steps to take retail customer experience to the next level

Andrew Lev, Cybera CEO, explains why retailers not paying attention to every element of the shopping journey will learn a costly lesson. He offers five tips to…

3 ways retailers can leverage psychology to succeed online

Jay Radia, CEO and co-founder of Yieldify, writes that many online retailers fail to push customers to purchase through subtle psychological triggers and cues.

Using push-to-talk technology to boost the customer experience

Jesse Robbins, CEO of Orion Labs, offers up insight on why push-to-talk devices and mobile communication are key to improving the customer experience. And…

2019 predictions for retailers, technology innovation

Tony Rodriguez, Digimarc CTO, predicts the next stage in customer experience will focus less on new and more installations and more on changing business…

5 technologies primed to transform the grocery shopping experience

Rupal Shah, head of shopper research at research specialists, Simpson Carpenter, explains why the grocery shopping experience is on the brink of big change…

NRF Big Show Report: Amazon Go competitors offer up alternative cashierless approaches

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The NRF Big Show in New York City debuted a host of cashierless checkout technologies hoping to capitalize on the interest generated by Amazon Go.

Social media customer care best when humans and bots are at play

Tara Jones, business consultant, Allant Group, offers up five considerations for a mindfully sound social care strategy to help retailers enhance the customer…

Retailers and Big Data: How analyzing data can help meet consumer shopper demands

Brahmajeet Desai, director of marketing, Kyvos Insights Inc., offers insight on why creating exceptional shopping experiences is now expected of stores and how…

Omni-digital vs omnichannel: What is the difference?

Julien Rio, head of marketing at Dimelo, examines why the concept of the omni-digital, often overshadowed by the omnichannel, still need to gain acceptance in…

Personalization reforms retail industry: Maximizing in-store digital experiences

by Ricardo Belmar — Sr Director, Global Enterprise Marketing, Infovista

Ricardo Belmar, InfoVista senior director, global enterprise marketing, maps out why retail IT teams must have needed data and insight to keep digital in-store…