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Marketing News & Media

The key piece missing from Apple Pay

by Bryan Pearson — President, LoyaltyOne

Apple Pay diminishes the ability to track shopper behavior. This is among the reasons that some major retailers are not accepting it.

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Most consumers prefer gift cards to gifts, but many feel guilty asking for them

November 24, 2014

Survey finds 78 percent of consumers think gift cards make shopping easy, but one in three consumers feels guilty putting them on their wish lists.

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Black Friday in-store shopping still tops, Cyber Monday actually draws one-third of consumers to physical stores

November 24, 2014

Younger consumers are the most likely to shop in physical stores Thanksgiving Thursday through Cyber Monday, with 25-34 year-olds most likely to shop in a…

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LevelUp, Cardpool partner for gift card exchange program

November 21, 2014

Cardpool can enable LevelUp users to sell their unused and partially-used gift cards in exchange for LevelUp credits.

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Most Americans say they won't shop on either Black Friday or Cyber Monday

November 19, 2014

Millennials are the most likely to shop on those dates.

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More than half of Americans looking for rebates this holiday season

November 19, 2014

The number one type of product for which survey respondents are most likely to use a holiday rebate is electronics (51 percent). Twenty-six percent said they’d…

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Traditional coupon offers still dominate, but volume of digital 'clips' continues to climb

November 19, 2014

More than 2 billion coupons were redeemed during the first nine months of 2014.

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Mobile's impact on new product purchases by moms rises 26 percent over 2013

November 18, 2014

With moms on the go, smartphones in hand, the study finds that a majority use their mobile device specifically for shopping while in-store.

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Nielsen: Global perceptions of store brands improve, but share of basket varies by country

November 18, 2014

The Nielsen Global Survey of Private Label polled more than 30,000 Internet respondents in 60 countries to understand how consumer perceptions about…

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MyAFINITI program brings brand-specific offers to AARP members at POS

November 18, 2014

AARP members can now use their membership cards to access the myAFINITI platform, which connects brands, retailers and consumers through targeted…

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The best time for online Black Friday shopping? Wednesday night

November 18, 2014

The online versions of these sales typically start many hours earlier and in some cases days before.

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Social shopping network Retailcommon available now in the US

November 17, 2014

Among the U.S. retailers to use the service at launch are Macy's, Kenneth Cole, Athleta and Payless Shoesource.

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While others discount, Amazon raises prices on Cyber Monday

November 17, 2014

In the 2013 holiday season, while Amazon discounted the most on Black Friday, it then raised prices the most for Cyber Monday.

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Whole Foods testing new interactive tech in Georgia store

November 17, 2014

The installations create an informative, entertaining and streamlined shopping experience, including connecting shoppers more closely to the farmers who…

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LivingSocial adds communication platform for merchants

November 17, 2014

LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform.

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Shopping activity rebounded slightly in October, but not enough for year-over-year growth

November 12, 2014

Traffic increased only marginally compared to last year, despite a much better macro-economic environment than last October, and repeat visits were down…

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Nearly half of holiday shoppers say they haven't started yet

November 12, 2014

Bargain hunters are holding out for holiday deals, according to a new NRF survey.

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Half of Americans opposed to stores being open on Thanksgiving

November 11, 2014

Iconic retailer Macy's plans to launch Black Friday shopping at 6 o'clock Thanksgiving evening, down from 8 p.m. last year, and from midnight in 2011. Other…

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ARTS announces major update to data model standards

November 11, 2014

The ARTS Operational Data Model is a retail-specific roadmap that allows a company to plan how it organizes and uses its transaction data.

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Coupons.com, Samsung partner on mobile deals

November 10, 2014

Shoppers can now add Coupons.com's Card Linked Offers via their Samsung Wallet for automatic redemption at checkout.

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